Xa kuthelekiswa neminyaka edlulileyo, imarike yempahla yokwakha yasekhaya ngo-2021 iye yatshintsha ngendlela eyothusayo. Abasebenzi bezentengiso babone ukungaqiniseki okukhulu, kwaye olu tshintsho lubonakala lusanda.

I-1.Ukukhuselwa kokusingqongileyo kuya kuba ngumqobo oqinileyo: Ingaba ivela kwinqanaba likazwelonke okanye kwinqanaba labathengi, ingqwalasela engakumbi ihlawulwa kwimiba yokukhusela indalo. Kuphela ngokuphucula imigangatho yokhuseleko lokusingqongileyo yeemveliso ezinokuthi iinkampani zenze abathengi bazive bekhululekile ukuzithenga kunye nokuzisebenzisa.

2. “I-Branding” kunye “ne-de-branding” ziyahlalisana: Kwixesha elizayo, iibrendi zempahla yasekhaya eziqhelekileyo ziya kuthi ngokuthe ngcembe zingqinelane nencasa yobuqu kunye nenqanaba, kunye neempawu ezahlukileyo, kwaye zikhokele ekonwabeleni izabelo zamagama. Ngexesha elifanayo, ezinye iimveliso ezingabizi kakhulu zithandwa kakhulu ngabaphakathi abasakhulayo. I-Super IP iqhuba abalandeli ukuba batye ngokukhawuleza, kwaye iimveliso zasekhaya ezidumileyo ze-Intanethi ziye zavela.

3. Ukuhlaziywa kwamaqela abathengi: "Ulutsha lweedolophu ezincinci", "i-post-90s" kunye "nabantu abangatshatanga" baninzi banokuthi babe ngamandla amathathu aphambili kumaqela abathengi bexesha elizayo.

4. Inkonzo kunye namashishini ajolise kuyilo aya kungena emarikeni ngamandla: Xa kuthelekiswa nemarike yexesha elidlulileyo egxile kumaxabiso emveliso, amajelo kunye nonyuselo, abathengi kwixa elizayo baya kunika ingqwalasela engakumbi kuyilo lwemveliso, inkonzo kunye namava, kwaye bazi-. igxile.

5. Impahla yonke iba yinto entsha yokuphuma: Ngotshintsho kwizinto ezikhethwa ngumthengi, ipateni yokuhlobisa ihluke kancinane kunangaphambili, kwaye utshintsho phakathi kwezi zibini luchaphazela ngokuthe ngqo imikhwa yokuthenga abathengi. Njengendawo yokuthengisa ye-iconic, yonke impahla sele ibonise inzuzo yayo enamandla yokhuphiswano.

6. Ukwakhiwa kwe-Omni-channel: Imisebenzi yeendlela zokuthengisa eziqhelekileyo ziyancipha ngokuthe ngcembe, kwaye ukwakhiwa kwee-omni-channel kuya kuba yinto eqhelekileyo. Kwangaxeshanye, ukuvela kosasazo oluphilayo kunye neevidiyo ezimfutshane kuzise amathuba amatsha. Ukuba sinokwenza umsebenzi olungileyo ekuphuculeni nasekudityanisweni kwezixhobo ze-intanethi kunye ne-offline, ngokuqinisekileyo kuya kuzisa itrafikhi kwintengiso yemveliso.

7. Ingqikelelo yokuba kufutshane nobomi obungcono: Ngoku abathengi bayanda befuna uyilo lwendlu olunokusondela kubomi obungcono. Abaqulunqi beemveliso kufuneka bawubambe lo mkhwa ukwenzela ukuba abahlali bafumane imvakalelo efudumeleyo kunye nekhululekile ngexesha lokusetyenziswa.

8. Imodeli yoshishino ejolise kwinkonzo iya kuphuhlisa ngakumbi

"Inkonzo" yeyona nto ibalulekileyo kwishishini lezinto zokwakha ekhaya. Nangona ithandwa ziinkampani ezininzi, isasilela ukutsala ingqalelo eyaneleyo kuba ayivelisi xabiso libalulekileyo. Nangona kunjalo, iimeko ezininzi zibonisa ukuba phantsi kweemfuno zemarike zexesha elizayo, yiyiphi inkampani ehlala kwiindawo eziphakamileyo zeenkonzo, yiyiphi inkampani eya kuba yinto engenakunqotshwa kukhuphiswano lweemarike zexesha elizayo.